For Immediate Release
Contact: Leslie Mattison
(415) 553-2229
leslie@neo.com
Matthew Lacey
(415) 512-9999
matthew@neo.com
DA MAYOR EXPANDS HIS "OPEN DOOR" PROGRAM TO THE INTERNET: Willie Brown
Goes Online for Pre-election Screen-side Chat to Reach San Francisco's
Internet Community.
SAN FRANCISCO, Calif. October 28, 1996-NEO COMMUNICATION today announced
plans to host a pre-election online chat with Mayor Willie Brown, focusing
on San Francisco's future as a burgeoning business center for new media,
high-technology, virtual corporations and technology-based communities. The
estimated 5,000 user chat will take place online at http://www.damayor.org
from 5-6 p.m. PST, November 4, 1996, followed by an online
round-table from 6-7 p.m. with members of San Francisco's
multimedia and Internet communities. Mayor Willie Brown, affectionately
known as "Da Mayor," will log on for the hour-long screen-side chat on the
World Wide Web to discuss issues such as: how we can encourage and support
the growth of high-technology industries in San Francisco; how the Internet
can be used to make San Francisco a better place to live, work and build
communities; and how the Internet can be used to create better access to
government officials. Anyone on the Net will have free access to the chat
to express opinions and share their thoughts with Mayor Brown.
Initiated and produced by NEO COMMUNICATION, a San Francisco Web
development firm known for technological innovation, "Screen-side Chat with
Da Mayor" extends the Mayor's informal "Open Door" program to cyberspace.
The event-which has the potential to be the largest Web-based chat to
date-has been enthusiastically supported by San Francisco's Internet and
multimedia community. The CYBORGANIC CORPORATION, GENUITY, and the
MULTIMEDIA DEVELOPMENT GROUP, have joined forces to sponsor the event. "The
Internet is a collaborative, rather than a broadcast, medium," says Karen
McGrath, NEO principal, "it makes direct, immediate interaction possible
between constituents and representative. It is fitting that San Francisco
set the precedent for this important new forum." "Screen-side Chat with Da
Mayor" was the brainchild of Matthew Lacey, NEO Marketing Strategist.
Lacey explains, "NEO has done Web sites for the San Francisco Museum of
Modern Art, the California Council for the Humanities, San Francisco's
Japantown, George Coates Performance Works and other civic organizations.
We are committed to using new media as a tool for civic participation. This
chat simply extends that commitment".
The CYBORGANIC CORPORATION which has established a thriving community, both
online and offline, will host the Mayor at their downtown office, the site
of a weekly social event for artists, programmers and producers working in
"multimedia gulch". Members of this community have volunteered to provide
technical support during the event and have contributed their talent and
energy to making it a success. GENUITY, a Bechtel-owned San
Francisco-based Internet Service Provider, is providing servers on a high
bandwidth connection that will make it possible for thousands of people to
"attend" this virtual town meeting. The event is also sponsored by the
MULTIMEDIA DEVELOPMENT GROUP, a not-for-profit market and business
development trade association that serves the business and professional
needs of interactive media companies, nationally and internationally.
Starting at 4.30 p.m. PST, half an hour before the Mayor arrives online,
event moderators and technical support staff will welcome and assist chat
participants as they get settled in the chat forum. "Screen-side Chat with
Da Mayor" will be followed by an hour-long round-table discussion with
leaders and members of San Francisco's online community, people who use the
Net and hold strong views about its importance to the City's future. Anyone
with Internet access may participate in the chat, either by pointing their
Web browsers to http://www.damayor.org, or by establishing a telnet
connection to telnet://chat.damayor.org:5000.
About NEO COMMUNICATION
NEO COMMUNICATION is a full service Web development firm based in San
Francisco and known for its technological innovation and programming
expertise. NEO provides complete Web solutions specializing in information
design, database engineering, Java programming, foreign language site
development and secure Internet payment systems, such as CyberCash and
CyberCoin*.
NEO combines its formidable engineering talent with a profound
understanding that communication is always a human problem and always
requires a human, rather than purely technological, solution.
NEO COMMUNICATION has been developing Web sites since the Web first came
into public use in 1994 and Ian McFarland, NEO co-founder, is a recognized
Java expert who teaches at San Francisco State University's highly
respected Multimedia Studies Program. This long-term perspective on media
and technology equips NEO with the vision and drive to bring an event like
"Screen-side Chat with Da Mayor" together on the Web.
Everyone talks about the Internet as a "global village", but few Web
developers demonstrate the kind of commitment to cross-cultural
communication on the Web that NEO does. With a staff fluent in five world
languages and conversant in several others, NEO COMMUNICATION fully
understands the technical, linguistic and cultural issues involved in
localizing Web sites. As international Web developers, we are excited to
play a role in expanding San Francisco's Pacific Rim connections and in
making our City the world center for Internet publishing. NEO COMMUNICATION
can be reached by telephone at (415) 512-9999, by email at info@neo.com,
and on the World Wide Web at http://www.neo.com/.
About THE EVENT SPONSORS
The CYBORGANIC CORPORATION, located in San Francisco, Calif., is one of the
most respected Internet event consulting and hosting firms in the industry.
Cyborganic has pioneered a bottom-up design strategy that mirrors the
structure of the Internet itself. The user-centered publishing model and
community-based company vision provide a model for what the Net can and
should be. The CYBORGANIC CORPORATION is a privately held company with
growth plans including expansion of both the user-centered publishing model
and operation of a Net-centric public space. The CYBORGANIC CORPORATION can
be reached by telephone at (415)227-GEEK, by email at
gardener@cyborganic.com, or on the World Wide Web at
http://www.cyborganic.com/.
GENUITY , a Bechtel company, is a Tier One Internet backbone access
provider, with the right to connect directly to the commercial backbone of
the Internet and provide access to others. GENUITY, with one of the
fastest privately owned IP networks in the industry today, strategically
engineers and manages integrated Internet-based solutions that enable
businesses to leverage and benefit from the Internet. GENUITY's direct
connection to the Internet combined with their unique, innovative
technology infrastructure enables GENUITY to deliver reliable,
customizable, scaleable, and cost-effective commercial communications
solutions. GENUITY can be reached by telephone at 1 (888)-GENUITY, by email
at website.inquiry@genuity.net, and on the World Wide Web at
http://www.genuity.net
The MULTIMEDIA DEVELOPMENT GROUP (MDG) is a not-for-profit, market and
business development trade association uniquely serving the business and
professional needs of interactive media companies, nationally and
internationally. Its mission is to foster the growth and success of its
members-and the industry as a whole-by facilitating communication and
collaboration among developers, publishers/distributors, technology and
tools providers, infrastructure firms and government.
MDG has over 500 members representing 400 companies involved in the
provision and production of interactive media technologies, tools,
applications and content, or in providing services to these kind of
companies. Members companies range in size from start-ups to Fortune 500
corporations. Approximately 5% of MDG's members are located outside the
US; additional outreach to non-US companies is facilitated and maintained
through MDG's formal alliances with over 5 key organizations located in
Japan, the United Kingdom, France, Australia and Germany. MDG operates as
a common voice, facilitator and champion of its members to the industry as
a whole, and the world at large. MDG can be reached by telephone at (415)
553-2300, by email at MDGOffice@aol.com, and on the World Wide Web at
http://www.mdg.org/.
CyberCash and CyberCoin are trademarks
of CyberCash, Inc.